Tommy Cehak

Volkswagen Amarok
Too Powerful For TV

How do you demonstrate the performance of the most powerful ute in its class, in a country with some of the strictest automotive advertising standards? Like this.

Awards


Cannes Lions
1 Shortlist 

Effies
1 Bronze 

AWARD
2 Bronze 

Adstars
1 Crystal

And then when it STILL gets banned, you react like this:

So you re-edit your ad like this:

Director: Adam Stevens | Good Oil
Editor: Mark Burnett | The Editors
VFX: Blockhead