Tommy Cehak

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Johnnie Walker X AFLW
In Her Boots

While the AFLW is in its 8th season of professionalism, it took over a century of hardship, discrimination, determination, grit, progress and love of the game to get to here. Tens of thousands of unheralded Aussie women played, pushed and grew the game despite the odds stacked against them so that the AFLW could one day exist. To continue Johnnie Walker’s legacy and commitment to progress and their partnership with the AFLW, we created 5 pairs of custom footy boots. Crafted from those worn by trailblazers of the past and given to AFLW legends of the future. In Her Boots we encourage each of these future legends to Keep Walking Boldly and continue to drive progress in women’s sport.

Tommy Cehak.
Creative Director.

Sydney, Australia.